Infomercial

An infomercials is a special breed of advertising. We have all seen them. As Darth would say, “Resistance is futile.”

These spots vary greatly in range and pricing so you will have to discuss quotes with a representative. While the formula is similar across most infomercials, the time, motion graphics, onsite / studio shoot and personalities involved are all over the board and there are quite a few questions we will have to answer before we can provide you with an out of pocket cost.

Sometimes with infomercials it is even better to work backward from your budget to get to the right product variables. It will be hard to get Chuck interested with a $10,000 budget. A lot of stars will work on an equity or royalty basis, but then we have to sell that to them and still pay the management fee, so there are a lot of moving parts that we handle for you. We have a business broker and attorney on call if you want to work an equity deal and the sky is the limit on how you want to build your infomercial empire.

Back to the important stuff though, the infomercial content. There is a prescribed way to build an effective infomercial, but we add a few twists. Depending on the product or service you are selling, we will add our marketing expertise along with viral elements to help push the envelope. The success of an infomercial is in how many people you reach and we can add what the others can’t. Social media campaigns, email campaigns and non-traditional exposure to your infomercial once it is shown.

As part of the exposure package, we can assist with airtime purchase and getting you in the right slot on the right channel for your product or service. In other words, we handle everything for you so you can focus on what you do best.

Contact us to learn more.

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