Bulk Email vs Spam

If you want to get into a heated debate, then discuss bulk email vs spam. This topic will continue to be controversial as long as email remains the #1 ROI (Return On Investment) in the digital marketing world. To begin to understand the difference, we have to look at...

Real Estate IDX Websites

IDX (Internet Data Exchange) is how agents are able to provide MLS data to their clients directly. It used to be that homebuyers had to meet the agent at the big fancy real estate broker’s office so they could sit down and look at a book with all of the listings...

Mobile Ready Websites

It seems as though this article is stating the obvious, but we come across it time and again where websites are not mobile ready nor are they tuned to display on any portable device. Your website needs to be a mobile ready website if you want to rank anywhere on...

Cloud Intelligence

Development of Cloud Intelligence Distributed systems have revolutionized the way companies interact and engage customers. The cloud is the new business marketplace because it allows interaction at any touchpoint, anywhere in the world. Marketing today is not the same...

Working in the Cloud

Benefits of working in the Cloud What is the Cloud? – Before we look at cloud benefits, there are still a large number of people who are not quite clear on what the cloud is exactly. The Cloud is another way of saying distributed services. Cloud infrastructure...