Marketing Terms

Below is a list of marketing terms added by us and by our readers. If you have a question about one of these terms and would like to know more, drop us a line. If you would like to add a term or think there is an error, we want to hear from you.



Marketing Term Glossary

Entries are below. If you would like to add a term or think there is an error with a marketing term, contact us here. To see all terms, simply enter a % sign in the search box below and hit Enter.

Marketing Terms

# A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
There are 2 names in this directory beginning with the letter S.
SEO is short for Search Engine Optimization. SEO is the practice of improving site presentation and content to improve user visibility by increasing ranking in search engines. Historically, SEO was only about improving search engine rankings, but now includes social media exposure and ranking as well as the measurement of multiple touchpoints to evaluate appropriate search engine ranking.
SMB is an acronym that refers to the size of a business. Classified as Small and Midsize Business or Small to Medium Business, this category is typically measured in number of employees and annual revenue. While the numbers vary based on who is defining the SMB, a Small Business will have up to 100 employees and annual revenue of less than 50 million. Midsize Business will have from 100 to 999 employees and annual revenue between 50 million and 1 billion.
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