Development Pricing

Here is a breakdown of our different development offerings along with an average of what each will cost you at the bottom of the page. 



Proshark Development

Development is not some mysterious cloud. It is a straightforward process of defining requirements, estimating hours and then multiplying the hours by the cost below. Standardize pricing is challenging since we don’t know how many hours a project will take before we estimate it. This is the reason we will provide you a quote for development. Then we will refine the estimate to make sure we have captured exactly what you want. Then we will stick by our quote.

Everything from Template to Completely Custom Websites

Here is what the other development companies don’t tell you. Unless you have specific functionality requirements, you probably don’t need a custom website. Proshark offers everything from starter packages that provide 90% of the functionality you will need to fully custom, enterprise level sites. With the starter packages, you can get started and figure out what is important to you as you grow and gain experience.

When you are ready for a custom website, be prepared to spend anywhere from $1,000 for a basic site plus domain and hosting to $500,000 or even more depending on what you need the site to do. Our custom website development starts out at $950. We are happy to explore your business needs and provide you with an estimate at no cost.

For package pricing, hosting is included in the following plans so all you will need is a domain. You can find one on your own and point it to our nameservers or we can help you find one and manage it for you. Visit our website pricing page to learn more.

Proshark Custom Development Process

Software development for any purpose can be an expensive undertaking. With large development companies charging in the range of $150 to $400 per hour depending on the technology, costs can add up quickly. Smaller boutique development agencies are more affordable, but it is often difficult to marry their technology with your requirements. Add to this the fact that software development is often a very inefficient process with a great deal of loss in the translation, what do you do?

The answer is simple, you reach out to us and we carry the ball from there so you can get back to doing what you do best. Our process is simple, if you do the work up front, you save in the end. Measure three times and cut once. Here is how we do it at Proshark:

  • Our experienced business team will examine your requirements on the first pass. Believe it or not, many software development agencies don’t get this part correct. This is why you hear about nightmares with cost overruns and rework of the product. Many agencies simply “write code” and often don’t have a business basis for understanding the objective. We make sure we get it right.
  • Once our team is clear about the objective, our business team will hand off the requirements to the software team who will line item each segment of functionality. The disconnect is almost always in the translation of business requirements to software development. This is why we spend extra time on this step. We work diligently to identify any holes you may have in your requirements. After all, we are your development partner.
  • Once we have clearly identified the product, what it is supposed to do and how it is supposed to do it, we will generate a quote and secure your commitment. When we are both on the same page and ready to get started, you will receive a detailed scope document clearly outlining what you are getting. Any discrepancies will be identified and dealt with up front to avoid “scope creep”. Additionally, we identify timelines and delivery milestones.
  • This is when the magic happens. We get to work and keep you updated along the way. As we said, you are our partner so we don’t wait to show you the finished product. We include you in releases and testing so you know exactly where we are and how your product is coming along.
  • The last step in the process is delivery. We will test, review and train as agreed. We are happy when you are happy.

Note that the quote process can be done as quickly as you need. If you need something “now”, we are here to deliver. Just let us know.


Development Pricing by Application

Get the best of both worlds. Large software development companies charge $150 to $400 per hour depending on the technology or application. Smaller, niche development agencies are often less expensive ranging from $75 to $150 per hour, but many times lack the resources to cover all technologies and lack the business experience to properly define requirements. Proshark ranges from $25 to $150 per hour and has the business expertise to properly define your requirements so you “get what you ordered”.

How can we do this? Remember, we are a technology company first and foremost with staff and partners around the world. We can provide you with the best service and competitive pricing without question. Proshark is not a discount development agency. Our emphasis and our goal is to provide a premium service and product with superior quality. The good news? While we are not a discount agency, our competitive pricing model often results in the most affordable solution.

Development Price Comparison


Small Boutique

Large Agency

Web Development: Front-end

$50 per hr

$50-$75 per hr

$150-$250 per hr

Web Development: Back-end

$50-$100 per hr

$75-$150 per hr

$250-$400 per hr

Mobile Application

$50-$100 per hr

$75-$150 per hr

$300-$400 per hr

Blockchain Development

$100-$150 per hr

$150-$200 per hr

$300-$400 per hr

API Development

$50-$100 per hr

$75-$150 per hr

$250-$400 per hr

Desktop Application

$50-$100 per hr

$50-$75 per hr

$150-$250 per hr

Specific Languages

$50-$100 per hr

$75-$150 per hr

$250-$400 per hr

There is no way to provide a reasonably accurate cost estimate by application since there are so many variables involved. Technology, platform, features, requirements and too many others to count. What we can do however, is to give you at least a picture of what you may spend for any type of application. Software development is a significant investment and we feel it is important for you to have as many facts as possible.

Average Cost per Application


Small Boutique

Large Agency

Website Basic*
(including Add-ons)




Website e-Commerce*
(including Add-ons)




Website Custom*




Mobile Application*




Blockchain Development*




API Development*




Desktop Application**




* Averages do not include post development costs including hosting, data storage, etc.
** Complexities, technologies and platforms make it nearly impossible to accurately reflect averages. These figures are primarily for comparison only.

How Do We Know?

Countless hours of research, feedback and thousands of data points were used in calculating the cost of development. Sources range from other technology providers, technology referrers and our own data.

On the Inside

Join us on the inside to keep up to date with the latest trends, tips and news from the digital marketing world. Everything you need to stay on top of your game. Great for our A2B (Agency to Business) clients as well as our A2A (Agency to Agency) clients.

Website EvaluationAre you losing potential clients?

We will quickly let you know if and how and how you can improve your website.